Mac Mini, 14-inch and 16-inch MacBook ProĪpple updated the 14-inch and 16-inch MacBook Pro with M2 Pro and M2 Max chips in January, and until recently most rumors suggested refreshed models would be coming coming next year. According to Bloomberg's Mark Gurman, the 13-inch MacBook Air could be one of the first beneficiaries of Apple's new M3 chip, but it remains unclear if this upgrade will arrive in late 2023 or early 2024. This model was originally announced in June 2022, so there is scope for a refresh soon. However, Apple has not yet updated the smaller 13-inch MacBook Air this year. These updates were released in June 2023, so there is little chance that they will be superseded by newer models before 2024. It's worth repeating that Apple this year has already updated the Mac Pro, Mac Studio, and 15-inch MacBook Air. So what can we reasonably expect this October? Mac Pro, Mac Studio, MacBook Air The last time the company posted its quarterly results in the month of November was in 2018, and that followed an October 30 launch event that saw new iPads and Macs. This several-week delay alone is "a clear sign that something is about to happen," says Gurman.Īnother reason leads the reporter to believe a Mac announcement will happen next week: Apple's earnings call is due to take place on Thursday, November 2. Gurman notes that several configurations of Apple's 24-inch iMac, 13-inch MacBook Pro, and 14-inch and 16-inch MacBook Pro are facing shipping delays running into mid-November. The well-connected reporter's prediction is based on information obtained from sources with apparent knowledge of Apple's plans, as well as the fact that some existing Mac models are in short supply online and at Apple retail stores. While Apple that didn't happen last year, there were October events in 2013, 2014, 2016, 2018, 2020, and 2021.īloomberg's Mark Gurman recently claimed that Apple is likely planning a Mac-related launch event this month that will take place on either Monday, October 30 or Tuesday, October 31. If you look at the last decade, Apple often holds an annual fall event in which it launches new Macs and iPads. It's these last three models that are most due updates, but that's not to say Apple will prioritize them for updates over other Macs. Meanwhile, the 13-inch MacBook Air and 13-inch MacBook Pro haven't been updated in over 460 days, and the iMac hasn't seen an update in more than 900 days (Apple unveiled the M1 24-inch iMac way back in April 2021). Prior to that, in January, Apple released M2 Pro and M2 Max versions of the 14-inch and 16-inch MacBook Pro, alongside new M2-powered Mac mini models. It's been over 130 days since Apple released a new Mac, the last being M2 versions of the Mac Pro, Mac Studio, and 15-inch MacBook Air, all of which arrived in June. We're in the latter half of October now, and if Apple plans to launch Macs before the holidays, recent history suggests it will happen this month. Update: Apple at its "Scary Fast" event on October 30 announced an updated M3-powered 24-inch iMac, as well as new 14-inch and 16-inch MacBook Pro models with M3 series chips.Īpple often releases new Macs in the fall, but we are still waiting for official confirmation that the company has similar plans this year.
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